Data & Insights
Spotify Celebrates Global BTS-Love By the Numbers
Together with BTS, Spotify has launched global campaign ‘#SpotifyPurpleU’ in celebration of the KPop superstars’ recent album release “Proof.”
Data & Insights
Data & Insights
New Market Research Trends Bring Agile & Automated Tools with Kantar Philippines
With a new trend in market research, more businesses are now considering the use of automated survey tools. Kantar Philippines is hosting a virtual media and consumer event for brands, media, and creative agencies to educate potential users on how to access the power of Kantar in just a few clicks using Kantar Marketplace Self-Serve Solutions.
Data & Insights
Grab Maps the Future of the Food Enterprise with the First ‘Food Trends Report’
What has been the general Filipino behavior when it comes to food deliveries in the past year? Grab highlights 11 big discoveries from its first-ever study that looks into the market of food delivery in the Philippines throughout 2020, to empower merchant-partners with their businesses.
Data & Insights
Climate Change is Actually Worse than We Think, Says Epson’s Global Survey on Climate Reality
New research from Epson highlights significant gap between perceptions of climate change and the severity of the emergency.
Data & Insights
MindNation Shares Survey on Productivity, Reveals Employees Are Unproductive 10 Hours A Week
MindNation survey reveals that 35% of employees are not productive at work for an average of two hours everyday. The cost to business: PHP700,000 per 100 employees annually.
Data & Insights
Answering the Big Question: ‘Why Are Filipinos Hesitant to Travel in the New Normal’?
EON Trust Central (ETC) and market research firm Tangere release a Quick Plus study addressing the hesitance of Filipinos to travel during the new normal, despite the safety guarantees and heavy protocols.
Data & Insights
Study Shows that Philippine Employers Play Critical Role in COVID-19 Vaccination Efforts
More than half of the respondents in this Mercer survey stated they will encourage employees to get vaccinated, although only 17% said they will “strongly encourage”. Study results reveal that corporate cooperation is crucial in achieving herd immunity in the country.
Data & Insights
Consumer Behavior in the Next Decade’s Looking ‘Hybrid, Human and Highly-Rated’
Dentsu’s Consumer Vision 2030 study highlights the long-term consumer trends that would shape the next decade, introducing The New Age of Inclusive Intelligence.
Data & Insights
The Numbers Say That Filipinas Are Striving For Financial Independence, Now More Than Ever
Being financially independent and starting a business are the main priorities of the Filipina today, as determined by this year’s results of Filipina Forward by Wunderman Thompson Philippines.
Data & Insights
How Has the PH Music Industry Been Affected By the Pandemic? See Top Music Agency Homonym’s Latest Study
Top Philippine Music Agency Homonym releases study on pandemic-affected industry.