Data & Insights

Data & Insights
New York City Witnesses Strong Economic Recovery with 56.4 Million Visitors Welcomed in 2022
Rank Magazine | January 16, 2023

The official destination marketing organization and convention and visitors bureau for the five boroughs of New York City, NYC & Company, announced that the city’s economic recovery continued in 2022, with an estimated 56.4 million travelers expected to arrive by the end of the year—an increase of 71.4% over 2021.

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Data & Insights
From Pets to Fashion, Here are 2022’s most trending Facebook and Instagram Reels Topics
Rank Magazine | January 9, 2023

Since Meta launched Instagram Reels in the Philippines in late 2021 and Facebook Reels in early 2022, Filipinos have been able to experiment with AR or Augmented Reality filters on both platforms.

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Data & Insights
Bumble Captures Dating Trends to Enhance your Romantic Experience in 2023
Rank Magazine | December 13, 2022

Open-casting, wanderlove, and love-life balance are among the six dating trends that the popular dating app Bumble predicts will dominate relationships in the forthcoming year.

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Data & Insights
Spotify Celebrates Global BTS-Love By the Numbers
Rank Magazine | June 15, 2022

Together with BTS, Spotify has launched global campaign ‘#SpotifyPurpleU’ in celebration of the KPop superstars’ recent album release “Proof.”

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Data & Insights
New Market Research Trends Bring Agile & Automated Tools with Kantar Philippines
Rank Magazine | March 14, 2022

With a new trend in market research, more businesses are now considering the use of automated survey tools. Kantar Philippines is hosting a virtual media and consumer event for brands, media, and creative agencies to educate potential users on how to access the power of Kantar in just a few clicks using Kantar Marketplace Self-Serve Solutions.

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Data & Insights
Grab Maps the Future of the Food Enterprise with the First ‘Food Trends Report’
Pauline Nacar | January 25, 2022

What has been the general Filipino behavior when it comes to food deliveries in the past year? Grab highlights 11 big discoveries from its first-ever study that looks into the market of food delivery in the Philippines throughout 2020, to empower merchant-partners with their businesses.

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Data & Insights
Climate Change is Actually Worse than We Think, Says Epson’s Global Survey on Climate Reality
Rank Magazine | September 23, 2021

New research from Epson highlights significant gap between perceptions of climate change and the severity of the emergency.

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Data & Insights
MindNation Shares Survey on Productivity, Reveals Employees Are Unproductive 10 Hours A Week
Rank Magazine | August 11, 2021

MindNation survey reveals that 35% of employees are not productive at work for an average of two hours everyday. The cost to business: PHP700,000 per 100 employees annually.

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Data & Insights
Answering the Big Question: ‘Why Are Filipinos Hesitant to Travel in the New Normal’?
Rank Magazine | August 6, 2021

EON Trust Central (ETC) and market research firm Tangere release a Quick Plus study addressing the hesitance of Filipinos to travel during the new normal, despite the safety guarantees and heavy protocols.

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Data & Insights
Study Shows that Philippine Employers Play Critical Role in COVID-19 Vaccination Efforts
Rank Magazine | June 23, 2021

More than half of the respondents in this Mercer survey stated they will encourage employees to get vaccinated, although only 17% said they will “strongly encourage”. Study results reveal that corporate cooperation is crucial in achieving herd immunity in the country.

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