UNIQLO and KAWS Team Up for Exclusive UT T-Shirt Collection and Art Book Launch

Fashion & Style

MANILA, Philippines—UNIQLO is thrilled to announce the simultaneous release of a definitive book on the acclaimed contemporary artist KAWS, along with a fresh UT T-Shirt collaboration collection, set to launch on Friday, September 8.

This exciting partnership, exclusively presented by UNIQLO in collaboration with renowned global book publisher Phaidon, will offer both the UT collection and the art book at UNIQLO stores worldwide and on uniqlo.com.

The collection of T-shirts and sweatshirts in this collaboration will showcase KAWS’ distinctive COMPANION and BFF characters (with the latter in vibrant pink), the book’s cover, and the artist’s iconic XX motif. Available in adult (unisex) and kids’ sizes, these items allow everyone to immerse themselves in KAWS’ artistic world. Furthermore, UNIQLO will provide a selection of limited-edition gifts for customers who purchase the art book and UT collection.

To commemorate this exciting collaboration, some of the largest UNIQLO stores globally will be adorned with designs featuring KAWS’ beloved characters.

Brian Donnelly, the artist renowned as KAWS, expressed his enthusiasm for the upcoming releases by stating, “I’m delighted to exclusively introduce my new Phaidon Contemporary Artist Series book in collaboration with my longstanding partner, Uniqlo. To mark this special occasion, I’ve crafted a limited-time capsule collection of T-shirts and sweatshirts. I hope you find joy in the collection!”

T-shirts (3 designs)

Images Courtesy of UNIQLO.

Images Courtesy of UNIQLO.

Images Courtesy of UNIQLO.

Sweatshirts (2 designs)

Images Courtesy of UNIQLO.

Images Courtesy of UNIQLO.

KAWS Art Book

Image Courtesy of UNIQLO.

Crafted by Phaidon, the foremost global authority in the realm of creative arts, this publication stands as the definitive exploration of one of the most influential and adored figures in contemporary art. It joins the esteemed ranks of Phaidon’s renowned Contemporary Artist Series, a groundbreaking initiative that has redefined the discourse around art by engaging with and amplifying the voices of living artists.

Limited edition shoulder bag gift

Image Courtesy of UNIQLO.

Customers who purchase the art book from this collaborative collection will receive a complimentary shoulder bag, available while supplies last. The bag showcases the book’s cover on the front and boasts KAWS’ iconic XX motif embroidered on the back.

  • One shoulder bag gift per person for those purchasing an art book.
  • Availability of art books and shoulder bags is subject to stock availability.
  • The general sale of the art book is set to commence on Friday, September 22. For further information, please refer to the Phaidon Press website.

Limited edition sticker gifts

Image Courtesy of UNIQLO.

With the purchase of two (2) or more items from the KAWS UT Collection, including the art book, customers will receive an exclusive gift in the form of a special sticker.

  • In-store purchases at UNIQLO will qualify for one free gift sticker with the purchase of two (2) items from this collection.
  • There are three unique sticker designs available, and UNIQLO will select them at random for customers.

On Friday, August 25, UNIQLO will transform its Ginza store with captivating designs showcasing iconic KAWS characters. Furthermore, storefronts in various global locations, including New York, Singapore, Thailand, Hong Kong, Taiwan, and more, will also be adorned with KAWS-inspired artistry.

For UNIQLO’s Manila Global Flagship Store, a captivating special display dedicated to the new UT collection will be unveiled starting this September.