MANILA, Philippines—Through a partnership with PT Map Aktif Adiperkasa Tbk (MAPA). Foot Locker, a retailer with an iconic reputation in the sneaker and youth culture space recently opened its first “Power Store” in the Philippines, located at Glorietta, Makati City.
The Foot Locker “Power Store” on the second level of Glorietta 3 has 1,435 square meters of shop space. It has a “Foot Locker for Her” lounge space as well as a separate Kids section, making it an ideal family destination. This shop is expected to be a centre for local sneaker culture, art, music, and sports, with special interactive zones and a specialized space for basketball items.
Foot Locker will bring closer access and provide convenience for Filipino consumers who would like to shop the world’s best sneaker brands. They also launched its official website for the Philippine market to facilitate consumers’ access to online shopping.
Aligned with its purpose, which is to inspire and empower sneaker culture, Foot Locker Philippines looks forward to supporting and engaging local sneaker, dance, basketball and local sports communities, both for its pre-opening activities and moving forward.
To provide a unique, new experience for consumers, Foot Locker teamed up with local illustrator and artist by Raizel Go to create an artistic touch to the visual elements of the Glorietta “Power Store”. The local photographer Jilson Tiu collaborated with Foot Locker to feature urban Filipino scenery in the store.
“We are incredibly excited to bring our love of sneakers to the Philippines,” said Natalie Ellis, General Manager and Vice President, Foot Locker Asia Pacific. “The opening of our first Power Store marks an important milestone as we continue to create unrivaled experiences for our customers across the globe.”
Nicholas Jones, CEO of MAP Active said that MAPA is highly enthusiastic to be able to open Foot Locker stores in the Philippines. “This is a strategic step to expand and strengthen our network in marketing well-known sneaker brands with a variety of innovative and latest product variants to answer the needs of the Indonesian market. The collaboration with a local artist and a photographer is also proof of our seriousness in working on the potential of the Philippine market with various local wisdoms,” said Nicholas
The fourth quarter of 2022 marked Foot Locker’s first step in entering the Philippine market through a partnership with PT Map Aktif Adiperkasa (MAPA), a subsidiary of PT Mitra Adiperkasa Tbk. (MAPI), Indonesia’s leading lifestyle retailer.
With approximately 2,800 stores in 28 countries spread across North America, Europe, Asia, Australia and New Zealand, as well as an easy-to-access website, Foot Locker is on a mission to inspire and empower youth culture worldwide by fueling a shared passion for self-expression and creating unrivaled experiences at the heart of the global sneaker community.
For more information and updates, visit their official website and head to their official social media pages on Facebook, Instagram, Twitter and TikTok.