GLOBAL RELEASE—Indeed, TUDOR proudly steps into the spotlight as the Official Timekeeper of Inter Miami CF, the powerhouse Club igniting the passion of fútbol fans worldwide. Rising swiftly to prominence, Inter Miami CF has become a beacon of excellence in just its fifth season, captivating audiences with its electrifying performances.
Guided by the daring ethos of the Born To Dare Spirit, TUDOR finds kindred spirits in Inter Miami Co-Owner David Beckham, alongside Managing Owner Jorge Mas and Co-Owner Jose Mas. Together, they embody audacity and vision, shaping the bold trajectory of a fútbol Club like no other.
Image Courtesy of TUDOR.
From its inception, Inter Miami CF has epitomized the principle of Freedom to Dream, daring to dream big and crafting a global phenomenon from scratch. Today, it stands as a testament to boundless ambition, attracting top talent from around the globe to grace its prestigious ranks.
The Bold Shade of Pink
In a bid to distinguish itself, Inter Miami CF boldly embraced pink, an iconic hue resonating with the vibrant essence of South Florida and captivating audiences globally. Symbolizing the audacious spirit of the Club and its passionate supporters, pink embodies a fearless commitment to standing out.
Images Courtesy of TUDOR.
This same spirit, which birthed TUDOR nearly a century ago, is encapsulated in our brand ethos, Born To Dare—a testament to our enduring commitment to daring innovation and pushing boundaries.
TUDOR Takes the Clock at Inter Miami CF
Now, TUDOR assumes the prestigious role of Official Timekeeper for the exhilarating football squad, a partnership marked by the iconic TUDOR Shield gracing the hallowed grounds of Inter Miami’s Chase Stadium. But the bond between TUDOR and Inter Miami CF runs deeper than mere officialdom.
Image Courtesy of TUDOR.
Long before the Club’s inception, TUDOR collaborated closely with football icon David Beckham. Many moons ago, TUDOR presented Beckham with a bespoke TUDOR Pelagos model adorned with the Inter Miami CF crest—an emblematic timepiece that has accompanied him through every match since. In essence, TUDOR has been intertwined with Inter Miami CF since its inception, now solidified in an official capacity.
TUDOR’s Born To Dare
Embedded in the essence of TUDOR is the signature ethos: Born To Dare. This emblematic phrase not only embodies the brand’s storied legacy but also encapsulates its contemporary identity. It narrates the tales of adventurers who have defied the odds on land, ice, air, and beneath the waves, all with a TUDOR timepiece adorning their wrists.
Images Courtesy of TUDOR.
Born To Dare harks back to the visionary foresight of Hans Wilsdorf, TUDOR’s founder, who crafted timepieces to withstand the rigors of the most extreme conditions, catering to lifestyles that dared to push boundaries. It also underscores TUDOR’s relentless pursuit of innovation, propelling it to the forefront of the watchmaking realm, where its advancements serve as industry benchmarks.
This indomitable spirit finds resonance worldwide through esteemed ambassadors and partnerships, from iconic figures like David Beckham and Jay Chou to illustrious teams like the All Blacks and the Alinghi Red Bull Racing team. Now, with the addition of Inter Miami CF, TUDOR’s Born To Dare ethos finds new expression, as the Club’s triumphs stand testament to a fearless and distinctive approach to life.