GLOBAL NEWS—Michael Kors announces the release of their SPRING 2022 ad campaign for Michael Kors and Michael Kors Mens, as well as a new campaign for its Karlie Bag featuring Bella Hadid.
Image courtesy of Michael Kors via SSI Group, Inc.
The new campaign focuses on the allure of wanderlust at its most sophisticated. Set against the captivating backdrop of St. Barths, celebrated playground of the international jet set, the images capture the models as they take on all the island has to offer.
“St. Barths has this amazing mix of natural beauty and beautiful people. It is one of the rare places on the planet that feels effortlessly joyous and yet super indulgent, and I love that there’s a new adventure around every corner,” says Michael Kors. “Somehow, on this tiny island, you find a cosmopolitan richness that draws people from around the world.”
For MICHAEL Michael Kors, Spring 2022 is a season of laid-black glamor. Gold and silver hardware, on everything from a boiler suit to a knit hoodie to a bucket hat, sparkles against sun-kissed skin. Allover Signature logo print and body-con knit dresses give relaxed resort wear a luxe, sportif sensibility. High-profile accessories—from statement sandals to striking sunglasses and elevated handbags—add polish to the ready-to-wear. In focus, for Spring 2022: the Karlie satchel bag and the Greenwich crossbody bag.
Michael Kors Mens channels the campaign’s same adventurous spirit with relaxed separates, travel-ready backpacks and sleek sunglasses.
Image courtesy of Michael Kors via SSI Group, Inc.
This spring, the brand is also debuting a new campaign for the coveted Karlie bag starring Bella Hadid. Shot by Dan Jackson, the bold imagery depicts an iconic take on spring style featuring the luxe leather and graphic hardware of the Karlie silhouette, all paired with chic spring-ready apparel.