MANILA, Philippines—Today, adidas Basketball proudly announces the elevation of NBA All-Star Anthony Edwards to the prestigious rank of signature athlete, marking the dawn of his inaugural signature shoe release.
Anthony Edwards, an embodiment of unwavering self-belief, has left an indelible mark on the basketball world in a mere three NBA seasons. With his electrifying style, gravity-defying athleticism, versatile scoring prowess, and unyielding commitment to defense, he has garnered the adoration of fans worldwide.
Image Courtesy of adidas.
“Anthony Edwards embodies the true essence of a superstar. His journey has already etched itself into legend, serving as a beacon of hope, determination, and limitless potential for many. His future shines even brighter. Ant’s unstoppable athleticism, passion for the game, devotion to family, and steadfast loyalty make him a one-of-a-kind talent. adidas is thrilled to welcome him to our signature roster,” expresses Eric Wise, Global General Manager of adidas Basketball.
In the coming year, the world will witness a monumental chapter in Anthony Edwards’ journey as he collaborates with adidas Basketball to unveil the AE 1—a futuristic design meticulously crafted to the exacting specifications of Anthony Edwards himself.
Images Courtesy of adidas.
As the latest face of adidas Basketball, this extraordinary partnership symbolizes the fusion of Edwards’ audacious spirit, explosive athleticism, and limitless versatility with the storied legacy of a brand synonymous with excellence.
“The launch of the AE 1 undoubtedly ranks among the highest points in my career and life thus far. Having the support of adidas Basketball and joining the ranks of basketball legends I’ve long admired is a dream realized. This is just the beginning—mark my words,” declares Anthony Edwards.
Image Courtesy of adidas.
To mark this momentous occasion, adidas Basketball and Anthony Edwards hosted a homecoming celebration in Anthony’s hometown of Atlanta, Georgia, on September 23.
Further details regarding the AE 1 will be unveiled in December 2023. Stay tuned, and #BelieveThat.