MANILA, Philippines—Michael Kors has released the Spring/Summer 2023 ad campaign featuring its new Brand Global Ambassador Shu Qi, to explore the urban oasis with the bold and glamorous JET SET spirit.
Earlier this year, Shu Qi has featured in magazine wearing MICHAEL KORS COLLECTION, presenting the modern style and elegant attitude that define the brand. Long known for its Jet Set sensibility, Michael Kors aims to create a modern style for every woman both chic and comfortable. An award-winning actress, Shu Qi had successfully characterized diversified female images in her works with strong and vigorous influence in both fashion and daily life. Her story-like life experience exactly fits the image of the muse that Michael Kors brand has always drawn and praised.
The newest destination for the jet-set brand was the rising cultural coordinates – Aranya. Following in the footsteps of global ambassador Shu Qi, we enjoy the beauty and distinct lifestyle of China’s sunny Gold Coast. Shu Qi, dressed in MICHAEL Michael Kors 2023 spring/summer collection, exudes multi-faceted urban JET SET style with her confidence and charisma, whether she’s driving a luxury automobile or sailing on a private yacht, or simply wandering around town.
Image courtesy Michael Kors
For Michael Kors ready-to-wear, Spring/Summer 2023 explores the core DNA of MICHAEL KORS with a brand-new and young energy. The lightweight outerwear is tailored for sharpness and texture. Neutral colors are matched with eye-catching trendy colors such as bright orange and light green. The outstanding color collision makes this season’s design more lively and colorful.
Image courtesy Michael Kors
The dark washed denim fabric is a classic retro trend back to the 1970s. It shows the elegant posture of modern American style. Exquisite details such as cross necklines and etched buttons create high-profile and eye-catching textured items, and full design elements perfectly balance luxury and daily life fashion lifestyle.
Image courtesy Michael Kors
In terms of accessories, MICHAEL KORS previously launched the textured metal Empire Logo, which is also innovatively applied to exquisite items such as Parker handbags, shoes, and swimwear. Whether it is a metal logo or a chain print, it shows full personality. The Astor series of handbags also return with a smooth silhouette. The simple shapes, sharp rivets and lychee leather craftsmanship reflect a modern and pioneering attitude.
Image courtesy Michael Kors
In the Philippines, Michael Kors is exclusively distributed by Stores Specialists, Inc., and is located at Central Square in Bonifacio High Street Central, Greenbelt 5, Newport Mall, Power Plant Mall, Rustan’s Makati, and Shangri-La Plaza Mall and online at Trunc.ph and Rustans.com. Visit www.ssilife.com.ph, subscribe to the SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.