Facing unprecedented challenges brought about by our current situation, Filipinos have gone above themselves to become a hero to one another. This just goes to show that even in the darkest moments, we can continue to show our solidarity and togetherness.
Shown through the little acts of bayanihan of Filipinos, trusted brand Safeguard created the BayaniHands Project, focusing on the power of safe hands, and how these become a force for good during these times.
The BayaniHands Project was launched through a heartwarming video that championed a cover of a Rivermaya classic, headlined by Rico Blanco, “Liwanag sa Dilim“, showing real-life acts of bayanihan each and every Filipino does to be each other’s light in these trying times. The project was also created to show how much we appreciate all the efforts and sacrifices our frontliners have done for the people of our country.
Touched by this video, the Filipino rock icon and composer of the song, Rico Blanco, recorded and posted a special at-home performance of the song. This was his way of showing support for P&G Safeguard’s BayaniHands Project and uplifting our frontliners.
He notes, “Bilang suporta sa BayaniHands Project, kung saan nagre-raise sila ng funds para sa frontliners through the Philippine Red Cross, naisip ko gumawa rin ng quarantine version ng ‘Liwanag sa Dilim’. Pagbigay pugay ko rin sa mga ating mga modern day heroes.”
As we continue to show how much we appreciate all the efforts and sacrifices our frontliners have done for the people of our country, the brand encourages everyone to continue joining hands in being each other’s light amidst these trying times by contributing to the P&G Safeguard BayaniHands project. Every donation done through Lazada will be used to help in the frontliner efforts of the Philippine Red Cross.
Support the cause by clicking on this link: https://lzd.co/BayaniHands.