Safeguard Champions the Power and Value of Safe Hands

Brand & Campaigns

Amidst the great deal of uncertainty that has cloaked the globe with the unprecedented health crisis we are facing, it still demonstrated that the Filipino spirit always shines the brightest. In the face of fear, anxiety, and grief, Filipinos can and have gone above themselves to help one another.

Being a brand that keeps hands safe for decades, Safeguard wants to highlight what safe hands can do and how it can become a force for good during these times, in a campaign called, “BayaniHands”, giving birth to the P&G Safeguard BayaniHands Project. To support this, the global brand has released a short film that features real-life acts of bayanihan each and every Filipino has done.

In a statement, the brand notes, “The film hopes to encourage everyone to join hands by contributing to the project for the Philippine Red Cross. Every donation done through Lazada will be used to help in the frontliner efforts of the Red Cross.” Further, “Safeguard has been an ally of Filipinos working toward a safe nation for all. We are confident that together, we can get through this, hand in hand.”

P&G Safeguard BayaniHands | Donate Now to Red Cross

Tumindig at magsilbing liwanag sa dilim 🎶When clean and safe hands come together to help – we become a stronger force for good. Let our hands keep each other safe. Donate now to https://lzd.co/BayaniHands. #BayaniHands #SafeguardIn true bayanihan spirit, P&G Safeguard is joining hands with the Philippine Red Cross to support their frontliner efforts in the battle against COVID19. Every hand can help via the link above.

Posted by Safeguard Philippines on Friday, May 8, 2020

To support the P&G Safeguard BayaniHands Project for the Red Cross click this link: https://lzd.co/BayaniHands.